Through strategic creative direction we're here to transform businesses into iconic brands, drive massive growth, and make a lasting impact.
Our strategic branding process is designed to tighten up your brand. We're here to help elevate your branding in a way that fully captures your ethos and showcases your company on the highest level.
To say the visuals for your brand are vital would be an vast understatement. Highly elevated photography and cinematography communicate quality, detail, and value long before a customer ever holds your product.
We design and build websites that fit your brand and goals. From help setting up a killer Shopify site to a fully custom build - we design beautiful websites that elevate your products, enhance your customer experience, and set your brand apart.
World-class photography and cinematography designed to drive sales, communicate quality, and elevate products to their full potential.
We pride ourselves on our ability to tailor a shoot to your goals, from large productions with a dozen crew to a single photographer capturing product flatlays.
While the scale might vary one thing is for sure - we'll deliver world-class imagery.
When was the last time you bought an item online without seeing a photo of it? Some of the most important yet overlooked photography is your product photography. These photos are busy selling your products at 2am while your asleep, which is why we take product photography so seriously.
Who is your customer and how should they feel about your brand? This is what brand photography communicates. Your customers need to identify and connect with your brand, and one of the best ways to do it is through the photos of your products in their natural environment. From scaling alpine peaks to chilling on the beach to ripping around on a motorcycle - product photography creates customers, and brand photography creates loyalty.
Brand films have the power to singlehandedly create raving fans. A well written and produced film or commercial can connect with people unlike anything else. It doesn't have to be a big production, but when it's done right a brand film can entertain, encourage, and inspire people on a completely different level.
We explore not only what makes your brand special, but what makes it competitive. After internal, market, and competitor research, we make sure your brand not only feels genuine but also finds its sweet spot in the market to set you up for long-term success.
Once we have a solid brand strategy, it's time to bring it to life through your brand assets. We'll cover aspects like communication, written content, visual design, behaviour, style, beliefs, and create a brand book that serves as a company-wide guide for future decision-making.
Your audience should instantly recognize the brand, whether they're on your website, flipping through your catalogue, or engaging with you on social media. We offer creative services for key messaging materials across your company channels so you can share your brand story effectively.
A website is often the single most important brand asset, and we treat it as such. From help setting up a simple, clean e-commerce site to building out a large, fully custom site - we're here to take it to the next level.
While a website can be pretty, one with deep functionality like optimized load times, extensive SEO, loyalty programs, membership systems, warehouse integration, etc. is a totally different story.
We work with you to make sure your website is perfect for your brand. We won't build you what you don't need, and we wont skimp on the functionality that you do.
And yes the website your reading this on right now was custom built for us, by us.
We're not excited about doing insignificant work for big brands just so we can stuff their logo into our website, we're much more excited about driving massive growth for the small handful of clients we take on.
I spent a good year seeking out the appropriate agency to work with on my new brand, conducting countless interviews with big name brand development agencies throughout Vancouver. What I found was how belittling these agencies can be to small brands when they typically work with multimillion dollar corporations. Finding this caliber of work for a smaller brand proved to be very challenging, so when I was able to work with Lathley on my vision I was ecstatic.
Working with Lathley has been inspiring. They kept my brand authentic - working with my ideas to elevate the voice and image. There is no “one size fits all” approach like you get from agencies offering these services. I wasn’t seeking amateurs either - Lathley’s work is at the caliber you find with agencies that serve big multimillion-dollar names, except working with Lathley is much more personable.
It’s inspiring working with like-minded creatives, they work with brands they believe in, so you really start to feel like they are part of your story. Lathley is for brands that need a high caliber of thinking, creativity, and a way of capturing the voice that still leaves it authentic in a world full of monotonous labels.
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Brendan
Founder - Ranger Wood
We've been working with Lathley for about 10 months now and it’s been amazing - we've done a variety of projects from new video content, photography, and advertising. They also helped us design and build a booth for an outdoor trade show which was a great success.
It's been a pleasure working with Lathley and we're planning to continue working with them for the foreseeable future - I would highly recommend them.
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Nav
Co-founder - Northbound Gear
Eric and his team's creative vision was thoughtful, exacting, and refined. They took the time to understand my business, the competitive landscape, and my goals. What they delivered was beyond my expectations. Thank you Lathley!
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Devon
Founder - Spruce Circularity
The first time I hired Lathley, I was a nervous wreck. A videographer was holding my footage hostage after two weeks of shooting, stopping my product launch dead in its tracks. I called Eric at Lathley: "I don't know what to do. I need help!". Within 48 hours, we had re-shot everything and I was ready to launch again in another week. Not only that, the footage was just so much better than it was before because of the input, feedback, and direction that Eric offered during the shoot. And, then the editing....wow...he nailed it.
Eric is such a natural collaborator for another founder because he has been through the founder experience himself. He knows that what he produces are not just "assets" or "content" but critical parts of a sales process, a trust-building process with your customer. He offers suggestions and insights during a shoot that shows you that he "gets it". He is right there with you coming up with the vision for your brand and what it will mean for your customers. I cannot stress how valuable this is for me (and how hard it is to find).
When I need help with photography or video, the Lathley folks are my people. I am under their care and protection and they always look after me. Thank you!
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Connor Ferster
Founder - StructuralPython
This was a new experience for us and Lathley made it seamless. We had several inexperienced models who were nervous about the photoshoot, everyone commented on how comfortable they were working with Eric and how much fun they had.
Lathley always responds quickly to requests and has always been available for follow ups. We highly recommend them for the most professional creative direction of your brand.
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Michael Nasadyk
Co Founder - Six Seasons Hiking
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